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Progetto grafico 31

Around the body

Lupo Burtscher was responsible for the artistic direction and layout of issues 30 to 32 of Progetto grafico, an international graphic magazine published by AIAP. Issue number 31 critically analyses the relationship between body and project, both from a historical perspective and in its contemporary implication and expression, as well as in relation to the emergence of digital technologies.

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Issue number 31

The cover of Progetto grafico 31 shows Everyone Gets Lighter | All!, a performance aimed at sharing and spreading an invented body language. Created with an alphabet of gestures, the words make up a sort of dance that involves the body’s communicative and choreographic potential. The body becomes a poetic and political opportunity for communication. The artistic collective Kinkaleri, originator of the performance, produces experimental drama, research into movement, visual installations, sound material and performances. To complete the project, Giacomo Covacich and Andrea Codolo at graphic design studio Bruno developed the K-Font through which the entire body alphabet was digitalised (punctuation included). This typeface, combined with the images of the cover designs, is taken up in the section covers that subdivide Progetto grafico 31 into three themed areas: representations, processes and education. Laid out on a different background compared with the rest of the magazine, the central insert is dedicated to processes, and presents the work of five designers and studios plus a critical text by Giovanni Anceschi on the relationship between art, design and movement practices.

The typeface used for the cover, titles and teasers is Korpus, designed by the Swiss foundry Binnenland. Korpus has been created from the digital translation of movable type: imperfections, blurring and small errors make the initial physical body of the typeface evident.

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Client

AIAP – Associazione italiana design della comunicazione visiva

Year

2017

Project team

Giulia Semprini

Photo documentation

Luca Meneghel