The design studio Lupo Burtscher has joined forces with Lungomare to form a cooperative. Our projects from 2021 onwards can be found on this website

Low Form

Imaginaries and Visions in the Age of Artificial Intelligence

What happens when artificial intelligence meets artistic research? What sort of imaginaries and visions emerge from an art that tests the boundaries of technological progress? Will artificial intelligence ever be capable of producing what has hitherto been understood as art? Low Form, an exhibition and laboratory in Gallery 2 at the MAXXI in Rome (20 October 2018 – 24 February 2019), presents sixteen international artistic practices that deal with new technologies and the relationship between people and machines. Lupo Burtscher developed the catalogue and the graphic design for the exhibition.

1/13

2/13

3/13

4/13

5/13

6/13

7/13

8/13

9/13

10/13

11/13

12/13

13/13

Visual identity

The fundamental concept is based on the idea of various levels or fields colliding and crashing into one another, generating movement and displacement, as in the thematic fields of the exhibition: people, technology and art. The concept uses glitches – interference and programming errors – as design elements to visually distort the texts and titles. The overall image is defined in hyperlink blue paired with black and pink.

Exhibition graphics

Art education is central to this exhibition by curator Bartolomeo Pietromarchi. A large panel at the entrance to the gallery provides an introductory overview. Lupo Burtscher have chosen to emphasise the caption texts by using a special transparent material for the caption panels. Laser cut into Plexiglas, these panels are illuminated with LED strip lights so that they stand out against the consistent blue background.

The catalogue

The extensive exhibition catalogue includes photographic documentation of all sixteen artistic positions. The content of each ten-page insert has been designed by the artists themselves. Several essays and an anthology of pre-existing texts on the theme of the exhibition supply the context for the work. An appendix printed on thinner paper contains information in Italian. Book titles and headings are graphically distorted by analogue glitches.

1/18

2/18

3/18

4/18

5/18

6/18

7/18

8/18

9/18

10/18

11/18

12/18

13/18

14/18

15/18

16/18

17/18

18/18

Client

MAXXI – National Museum of 21st Century Arts

Year

2018

Project team

Davide Giorgetta, Irene Sgarro

Photo documentation

altrospazio (mostra), Luca Meneghel (libro)